Yili strikes into Thai market with ice cream firm acquisition

It’s a part of the corporate’s world enlargement: In 2018, it upgraded the European Innovation Heart in cooperation with Wageningen College, then its merchandise had been listed on the Indonesia market.

Zhang Jianqiu, CEO of Yili Group mentioned, “Within the technique of selling internationalization, Yili all the time adheres to the idea of ‘openness, cooperation and win-win’, and devotes to the dream of ‘making the world wholesome’.”

Abroad enlargement

Chomthana is the biggest home ice cream and frozen meals distributor in Thailand. It has greater than 37 years of expertise and its merchandise embrace ice cream, bread and desserts.

It additionally operates in 13 overseas markets.

Soh Chee Yong, president of Chomthana, mentioned, “By many contacts and talks, we consider that Yili is a decent firm. Since its creation, Yili has been adhering to the ‘high quality’ perception and has been famend worldwide for its steady internationalization and innovation. Beneath the dream of “let the world share well being”, Yili merchandise have received the belief of world customers. Yili is a very concerted enterprise with customers.”

Chen Yu, a senior dairy analyst, believes that as a number one dairy firm in Asia, Yili’s worldwide enlargement is main the remainder of the Chinese language dairy business and inspiring different firms to look past the Chinese language market.                

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